Highlights from my DogFoodCon talk, entitled "Blogging for Developers." This is also a quick preview of what you'll learn in the upcoming webinar of the same name. These tips are from a section called "Writing for Humans." Never, never forget that you're writing for people! You're a technical person, I'm a technical person, but the key word there is person, not technical. Your topical is technical. Your audience is a person.