HTML5 development offers report designers the adaptability key to succeeding in the exceedingly customizable, granular world of mobile apps. Many organizations experience difficulties in the integration of programs with mobile devices, making it difficult to rely on native development for optimal functionality of internally developed applications with every user endpoint. HTML5 development can be used to offer customization for complex device endpoints and ensure that applications can be seamlessly deployed for user-friendly operation.

HTML5 development gives app designers options. One of the problems that clouded the introduction and early adoption of HTML5 was its continued comparison with native app design programs, asserted ReadWrite's Rob Grossberg, which essentially pitted it as a "winner takes all" contest instead of a potential breeding ground of increased customization. The rush to declare a victor of an imaginary bout ultimately is not very productive for organizations that want to become more profitable and productive through application and reporting development.

BYOD drives need for diversification
The bring-your-own-device (BYOD) phenomenon continues to be a performance and security issue in the enterprise. Instead of resisting the proliferation of devices in the enterprise, driven especially by members of the younger workforce generation, organizations should embrace mobile as a business strategy, wrote FierceMobileIT editor Fred Donovan.

"Workers have been driving the BYOD trend all along, and they will thwart efforts by enterprises to reverse it," he wrote. "Better for the enterprise to accept BYOD and develop ways to harness its productivity while addressing the security risks."

For programmers, it means that HTML5 development may be an essential part of the design portfolio. Many app writers are utilizing HTML5 instead of or as a complementary technology to native or hybrid app building, according to VentureBeat. Building platform-agnostic apps from the beginning using feature-rich HTML5 technology, UI and widgets improves functionality in BYOD environments, including both desktop and mobile devices.

Current trends increasingly point to hybrid or pure play HTML5 platforms, according to VentureBeat. Forty-one percent of developers now build cross-platform apps, a rise from 36 percent in January 2013. Only 8 percent of developers build solely on native platforms, a sharp decline from the 15 percent who said they did so in January. In its relatively short existence, BYOD and mobile device management have been eye-opening lessons into the need for more flexible, user-focused solutions. HTML5 development enables programmers to build customized platform strategies with their organizations' objectives in mind.